For brands & communities

What people experience with your brand shows who you are.

In your Brand Circle on YOMO, your people share how they experience your brand. Discover their perspectives and use selected moments on your own channels with their approval and an agreed payment or reward.

Brand pilot · example viewSample data and placeholder images

  • Perspectives from your people
  • Reasons to come together
  • Collaboration directly in YOMO
Why YOMO

What brings you together
gets a place of its own.

A familiar place, a shared sport or a product that becomes part of someone’s life: your Brand Circle brings together the experiences people choose to share with you.

  • Your people share their view.

    Discover the different roles your brand plays in people’s lives. Their perspectives can be interesting regardless of how many followers they have. A feature offer is optional.

  • A circle that carries on.

    A café series, a running group or a seasonal theme: your occasions stay connected in the same circle. Relevant badges help people find those moments again later.

  • Stories for your channels.

    When a picture would suit your channels, request permission to use it. The person sees the terms and decides.

In the circlePeople share their perspectives on your brand.

On your channelsUse selected moments as agreed with the person who shared them.

PilotPublic circles, feature offers, Story Studio and Insights are in development and launch with the pilot.Discuss a pilot

Dual Moment

One moment.
Two perspectives.

YOMO captures with the back and front cameras one shortly after the other. The two pictures belong together, showing one moment from two perspectives.

Captured directly in YOMO. No gallery uploads or filters.

How it works

From a shared occasion
to your next post.

An evening at a café shows how shared experiences can bring a circle together and lead to a collaboration.

  1. 01Experience something together

    The café invites people to an evening gathering. Anyone who wants to join finds its circle through the app, a link or a QR code on site.

    • In the app
    • A link from friends
    • A QR code on site
    • At your event
  2. 02Share a personal perspective

    Members share their perspectives in the circle. They receive a relevant badge when its conditions are met.

  3. 03Request suitable moments

    The café discovers Lena’s moment and requests its use. Lena sees the terms and decides.

One evening. Several perspectives.

Ben, Kim and Lena share moments from the gathering. Together, they show different sides of the same evening. Their moments remain part of the circle, whether or not there is an offer to use them.

Lena, may we show your moment?

Lena sees your terms and decides directly in YOMO. You see whether your offer is pending, accepted or declined.

  • Requested momentLena’s moment from the evening gathering
  • UseA post about the gathering on the café’s social media channel
  • Duration3 months
  • In return€5 voucher for food or drinks
  • Name creditOnly if Lena chooses

DeclineAccept

MORVÉNO
An evening with us. Captured by Lena.
Approval in this example

Lena’s moment becomes your post.

Lena accepts the offer and agrees to be named. Once the necessary permissions are in place, the café prepares her moment in Story Studio and exports it for the agreed use. The circle carries on.

Pilot demo · no real request or publication

Working together

An offer
everyone can understand.

The person sees which moments you would like to use, for what purpose, on which channels and for how long — and what they would receive. They choose whether to accept.

Feature offer: Set the terms in advance. Prepare an offer for people with a particular badge. It identifies the moments and the terms of their use. Each person decides whether to accept.

Individual request: Ask for a particular moment. Find a suitable picture in the circle and send an offer directly to the person behind it.

  1. 01Intended use

    Specify the pictures, purpose and channels. Paid ads are included only if you explicitly agree on them.

    Example: One moment for a post on the café’s social media channel.
  2. 02Duration

    How long you may use the agreed pictures.

    Example: 3 months.
  3. 03In return

    What the person receives for the agreed use.

    Example: €5 voucher for food or drinks.

Declining leaves the moment and badge unchanged.

PilotWe’re starting with our first partners. Be there from day one. We agree on the pilot’s scope and terms together.Discuss a pilot

One example

A café.
And soon your brand.

A shared place where people love to come together: explore, through a café, how a community experiences a brand and what can grow from it.

MORVÉNO

186members

This weekSample data

41Moments 14New faces 5Badges

Badges

    Feature offer · Stammgast

    Requested moments
    Use
    Duration
    In return
    Name credit
    9accepted 4pending 1declined

    Individual request to Kim

    MO
    Requested moment
    Use
    Duration
    In return
    Name credit

    More than one moment

    57 %
    Members who shared at least two moments

    Fictional brands and offers · no partnerships. All figures are sample data.

    The brand tab Pilot

    The tools
    behind your story.

    The brand tab is where you will organise your circle, campaigns and badges, manage offers and approvals and turn approved moments into your story, ready to export. We are building these tools together with our first pilot partners.

    Example
    MOMORVÉNO186members

    This week

    41Moments 14New faces 5Badges

    People

      New in the circle

      Campaigns & badges Pilot

      Use badges to find the moments from your campaigns.

      Access PublicVisible to everyone
      On equal terms

      Fair to your people.
      Good for your brand.

      We’re starting with our first partners. Be there from day one.

      A platform where people and brands choose to come together and treat each other fairly.

      Your members capture moments privately first and decide what to share in your circle. If you would like to use a moment beyond it, agree with the person on the purpose, duration and what they receive. They can keep their own memories beyond YOMO, too.

      For you, that means every moment you show on your channels comes with a yes.

      How this works

      Private first

      Moments are saved in the person’s encrypted private Diary first. YOMO cannot open its contents. Your circle contains what the person chooses to share.

      Choose to work together

      Your request states the purpose, channels, duration and payment or reward. The person receives the full agreed amount or reward; YOMO takes no cut. Declining leaves their moment and badge unchanged.

      Memories stay with the person

      People can save their own moments and approved memories as pictures and keep them independently of YOMO. Recipients can pass on shared or exported pictures.

      Questions from brands & communities

      What you’ll want to know.

      What do we get out of it?

      A shared circle where you discover how your people experience your brand. Occasions and campaigns give you ways to stay connected. You can request permission to use selected moments on your own channels. During the pilot, we’ll look together at which content you actually use and how your members take part.

      What is a Dual Moment?

      Two pictures taken shortly one after the other with the back and front cameras. They belong together, showing one moment from two perspectives. Captured directly in YOMO, with no gallery uploads or filters.

      Can anyone look into our circle?

      Public circles come with the pilot. Anyone can view a public circle; people who join can share in it. Before sharing, the person sees that the circle is public.

      How do we organise different campaigns? Pilot

      Your Brand Circle remains the shared meeting place. Bring campaigns and occasions together with relevant badges and offers. Badge filters help people find those moments again later. This campaign view comes with the pilot.

      What does it cost?

      You pay for your Brand Circle. We agree on the pilot’s scope and terms together. YOMO is free for your members. Any payment or reward for an agreed use is additional and goes entirely to the person. If you like, we can support your campaigns and prepare your pictures.

      May we use any picture from our circle?

      Sharing in the circle does not grant permission to use a picture on your own channels. Agree separately with the person on the purpose, channels, duration and payment or reward. Other people or works in the picture may require additional permissions.

      What do we see in Insights? Pilot

      With the pilot, you’ll get aggregated figures on members, posts, badges and accepted offers in your circle. Repeat contributions show circle activity, rather than verified visits or customer loyalty. Private Diaries and private circles stay private. The figures shown are sample data.

      How do we start?

      Tell us about your community and what you have in mind. Together, we’ll agree on a suitable first occasion, scope, responsibilities and budget. People can find your circle through the app, a link or a QR code.